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Web Analytics TV #14 - Just Wow

Friday, 19 November 2010

Well it’s another amazing episode of Web Analytics TV. In this exciting series with Avinash Kaushik and Nick Mihailovski, you ask and vote on your favorite web analytics questions via the Google Analytics Google Moderator site and we answer them.

In this episode we award Darren in Southern California the "Ninja of the Episode" award for his great question about how to track clicks on links that point to the same destination page. Really great question Darren. Just send us an email and we’ll send you an autographed, personalized, copy of Web Analytics 2.0.

Here is the list of last weeks questions. Just Wow!

In this action-packed episode we discuss:
  • (0:30) Tracking dynamic/variable goal values in Google Analytics
  • (1:50) How to determine if async ga.js has loaded for outbound link tracking
  • (4:00) How GA tracks sessions/visits with tabbed browsing
  • (6:38) Adding event tracking to links without a lot of manual work
  • (8:26) Best practices for passing campaign data via custom variables
  • (10:15) Is there a way to export data from an old profile to a new one?
  • (11:10) Ways to rollup data across accounts for custom dashboards
  • (12:20) In page analytics with sites that changes content very quickly
  • (13:30) Reasons why AdWords data in the API is a bit behind the other data
  • (14:40) Native call tracking with Google Analytics
  • (15:47) Why transaction and goal metrics might differ for the same page
  • (17:30) Ways to track different links on a page that point to the same destination
  • (20:18) Sharing advanced segments and custom reports with others
  • (21:12) How to link many AdWords accounts into Google Analytics
  • (21:50) Using autotagging to avoid AdWords-GA integration issues
  • (22:47) How many visits do you need to determine statistical significance
  • (25:10) How to track pay pal with Google Analytics
  • (26:20) How reliable are city level metrics in Google Analytics
  • (27:53) Good metrics to track the effectiveness of knowledge base articles

Here are the links to the topics we discuss:
As always, if you need help setting up Google Analytics or leveraging the advanced configuration options, we recommend hiring a Google Analytics Certified Partner.

If you found this post or video helpful, we'd love to hear your comments. Please share them via the comment form below. And, if you have a question you would like us to answer, please submit a question and vote for your favorite question in our public Google Moderator site. Avinash and I will answer your latest questions in a couple of weeks with yet another entertaining video.


Posted by Nick Mihailovski, Google Analytics Team

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